First Impressions | XO Beauty… Purchase or Pass?

in packaging xo beauty

XO Beauty is a cosmetic line created by Shannon of Shannnxo on YouTube. I am personally a huge fan of her channel and watch her videos all the time. I especially love the new cocktail series she has going on right now. She has awesome ideas and is super creative. I knew of her brand before because she had previously launched brushes and lashes, which was not something that I had an interest in purchasing. I did, however, get super excited when she announced liquid and tube lipsticks and just shortly after she launched two highlighters.

Being the makeup addict that I am, I purchased both highlighters and one of each of the lipsticks as there weren’t many shades that appealed to me personally from her initial launches in the lip products. After getting these in the mail, I immediately did product shots and swatches for you guys.

in packaging xo beauty

Right off the bat, I was obsessed with the uni-cartons and the packaging overall. It is super girly and cute and just overall appealing to me personally. I love her logo and the accents of pink of the packaging. The chrome packaging for the actual product is just as gorgeous and gives me major simplistic vibes, which I adore. I love that you can see the liquid lipstick shade in the container without having to open it up.

out of carton xo beauty

The overall feel of the brand from this perspective is very beautiful and I definitely am drawn to it. If I saw this in store, I would probably go over and swatch it immediately. This is something that is likely a goal for the brand and Shannon as a brand owner.

Now, for the highlighters, the product itself was extremely creamy and blendable. I loved how soft the powders felt to the touch and they were gorgeous shades. However, as a blinding highlight addict, these just weren’t my cup of tea. I thought they seemed to be much more blinding in her video that she released using these but they are very subtle in person. I still find them to be gorgeous and would be awesome for someone wanting a more natural highlight.

Above are swatches of the two shades on my arm. As you can see, they are almost identical to my skin tone so they did not to much “highlighting” for me personally. However, I am quite pale so this is expected. The shades from top to bottom are Aurora and Lucent.

Now for the lipsticks… I will start off by saying that I was not too excited for these just because of the lack of shades that appealed to me. Now, that is a personal issue and does not affect the product itself. Immediately, the scent of these was amazing. I love the warm, almost vanilla smell they have but it also does not linger so it would not likely cause you to get a headache if you are sensitive to this sort of thing.

lip swatches xo beauty

Above are, from top to bottom, the liquid lipstick in the shade Impavid and the tube lipstick in the shade Wabi-Sabi, which is a matte formula.

For the liquid lipstick, I really loved how creamy and smooth they applied. They are not transfer-proof and they did not seem to dry down to a completely matte formula so I would describe them as similar to the Ultra Satin Lips by ColourPop Cosmetics. This particular color was a little patchy but still came off beautifully once I manipulated it a bit. However, for the price point ($18.92 USD), I feel like they should have been easier to work with. A lip liner may help the issues I had but I don’t feel like liquid lipsticks should need a liner, personally, as I have never used them with a liner before.

For the tube lipstick, I was really excited because I feel like it swatched pretty well. I do not normally have a ton of luck with tube lipsticks so I was really hopeful but the product did not apply well to the lips by any means. I did not use a liner, which as I said about the liquid lipstick, may have helped, but it still was extremely patchy and no matter how I tried to manipulate it, it did not want to become even.

Overall, I think the highlighters were gorgeous but just not for me and I would love to get more of the liquid lipsticks if they had a better variety of their shades. Sadly, I will have to pass on any more of the tube lipsticks because the application was just too patchy and chunky for me – to be honest, I feel like the Maybelline matte lipsticks are better and way less expensive.

Overall: 6/10
Liquid Lipsticks: 8/10
Tube Lipsticks: 3/10
Highlighters: 9/10
Worth the Price?: 6/10

xo Kimberly Signature

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August Review | Hello, September!

Super late blog post for you guys… hope you don’t mind.

I cannot believe that August is already over. It feels like it began three days ago and it all just flew by. I feel awful because I haven’t been writing posts but I have been so busy that I have barely even seen my boyfriend… and he lives with me! Between classes starting, joining a sorority, my other school organizations starting back up, work, and just trying to have somewhat of a life, I haven’t been able to do much other than nap (when I get fit it into my schedule). I’m actually avoiding a nap right now so I can do some homework and finally get a post to you guys! (I know, I’m so sweet.)

I wanted to do this so I could see how I did on my goals for the month of August! My next post will be setting goals for September, of course, because how else would I get through each month without trying to plan everything out to a tee. So, without further blabbing, here is how I did on my goals for August.

Personal Goals Review

#1 Focus of loving myself a little more. | I haven’t done awful with this but I haven’t done great. I try to look cute as far as my outfits but I haven’t put as much effort into my makeup… which really makes me sad! Like I said before, I love doing it but I am just so tired in the mornings that I don’t want to do anything that isn’t sleep for ten more minutes.

#2 Finish my current book of choice. | I most definitely did not do this. I actually started another book on top of the two that I already have started. Of course, you can’t blame me for this one because it is Harry Potter and the Cursed Child. (I KNOW, RIGHT?! I’M FANGIRLING, TOO.) I will make my way through them all… eventually.

#3 Throw myself into the semester/school activities. | I have definitely done this… perhaps a little bit too much. I’ve been so busy that I haven’t had any time to just relax and have fun. I’ve made time for a couple lunch dates with my best friend and late night dinner with my sisters but that’s really it. I need to learn that balance between it all.

#4 Pick up the apartment daily. | I did SO much better at this but I still haven’t quite got it mastered. I did try to do something in the name of cleaning each day, even if it wasn’t much, and my boyfriend helped out a ton because he only has work to worry about. He’s really been a godsend these past few weeks.

#5 Lose 5 more pounds. | I actually don’t know if I did this one or not! I’ve been pretty bad about tracking my calories the past couple of days but I need to get back on track with it and eat healthier. I’m really trying but it’s so hard when my habits become so irregular due to school. I need to weigh-in to see where I’m at soon!

Blogging Goals Review

#1 Reach 50 email followers. | Failed. Miserably. I have a whopping total of 4 followers through my email subscription. I’m actually pretty sad about it. I don’t know what I did before that got me so many email followers but I’m going to have to up my game if I’m ever going to get to that amount again.

#2 Reach 50 Bloglovin’ followers. | Well, definitely didn’t make it to 50 (maybe I should have set these goals a little lower?) but I got to 16 so that counts for something. I feel like that’s a good growth for as little as I’ve had time to be online this month.

#3 Continue to schedule posts ahead of time. | I definitely didn’t manage to get the two weeks worth of posts out for my first two weeks of school, like I had hoped. I did have about a week and a half scheduled but after that, I dropped off the face of Planet Blog. I really am going to try to pick myself back up but I need a day where I can just get things done for my blog the entire day if that’s going to happen.

#4 Stay on my blogging schedule. | I stuck to this until about halfway through the month after classes started. I still plan to keep doing things on this schedule but I may have to drop to only doing one post a week for now if I can’t keep up with three posts a week. I hate doing that but with how busy I am, that may be best for during the semesters.

#5 Keep up with my new Facebook group, Blogwarts. | This one has much better success! With the help of my amazing admins on my Facebook group, I’ve been able to keep this going strong all throughout August. I’m super proud of Blogwarts’s success and I really hope it continues to grow into an amazing resource and blogging family.

august review pinterest image

xo Kimberly Signature

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